Hello Brick Lane!
I visited London (UK) in 2013 and stumbled upon an area called Brick Lane which was rich with culturally and artistically experiences. Through my own journey, I found that my experience was chaotic and stressful because there wasn't a dependable navigation system to guide me through the street art, eateries, restaurants, breweries, craft fairs, and record stores. This experience was incredibly enriching and deserved to be highlighted in a way that visitors can enjoy and navigate through.
For Hello Brick Lane!, I designed the mobile component and the physical takeaway to enhance the entire experience. The packaging component served as mementoes for visitors to take home and cherish.
To explore the prototype, follow this link
